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Dollhouse Social

YOUR  SOCIAL  MEDIA  BESTIE

Dollhouse Social is a boutique social media agency led by Caitlin Jecklin, specializing in creative strategy, community-driven growth, and content that actually converts. From scroll-stopping visuals to influencer campaigns that drive results—

we make your brand impossible to ignore.

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Say Hello

TO YOUR BRAND'S NEW BEST FRIEND

Hi, I’m Caitlin — founder of Dollhouse Social and your go-to partner for building an unforgettable online presence.
 

I got my start in the PR agency world, back when social media was just beginning to emerge. I was the one pitching it to company presidents—helping them see the future before it became the now.

As a young professional, I then went on to lead influencer marketing strategies and trained agencies across the country on how (and why) to collaborate with creators. Then I became one.

 

My career took off as I launched Once Upon a Dollhouse—a lifestyle platform that opened the door to brand partnerships, content creation, and creative storytelling at scale. From there, Dollhouse Social was born. Now, I get to blend all sides of my experience—PR savvy, influencer insight, and a strong strategic mindset—to help brands show up online with style, clarity, and purpose. By working in this capacity, I’m able to offer my clients a true lifestyle lens—one that connects emotionally while converting effectively.
 

At Dollhouse Social, we don’t just create content. We create connection. And we make it chic.

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CREATIVE  STRATEGY THAT CONVERTS

We don’t just post for the sake of posting—we develop intentional, results-driven content strategies rooted in storytelling, trend forecasting, and brand identity.

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With Caitlin’s background in PR and influencer marketing, every campaign is crafted with both creativity and conversion in mind. From launch plans to evergreen content calendars, we tailor your digital presence to not only look stunning—but to drive growth.

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What’s Included:

  • Brand tone + voice development

  • Monthly content pillars + campaign themes

  • Hashtag + SEO keyword strategy

  • Platform-specific best practices (IG, TikTok, Pinterest, Threads)

  • Trend-driven ideation that feels timely—not try-hard

  • Launch plans for new services, product drops, and seasonal moments

 

Whether you’re starting fresh or scaling up, our creative strategy ensures every piece of content has a purpose—and a plan.

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SOCIAL MEDIA MANAGEMENT

Done-for-you content calendars, on-brand visuals, and community engagement that grows your audience organically.

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INFLUENCERS, UGC & BRAND PARTNERSHIPS

Get connected with authentic voices and brand-aligned creators. We'll source content that feels real, builds trust, and performs like an ad—without looking like one.

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CONSULTING & VIP STRATEGY SESSIONS

Need a digital reset or a roadmap? Book a 1:1 strategy session and let’s realign your content with your goals.

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TESTIMONIALS

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The Dolls are so friendly, responsive and proactive.

They've done a great job helping us shape and execute our influencer marketing strategy!

Kristen Secora 
Director of Brand Marketing + Sales 

Oars & Alps

Get in Touch

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We have an open-door policy at the Dollhouse

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©2018 by Once Upon a Dollhouse Inc.

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